Always remember that corporate gifting is an amazing way to strengthen your relationships with your customer & employee base.
In this blog, we’ll break some common misconceptions people tend to have about them and, once you finish reading this article, you’ll have a clearer understanding of the great advantages that these types of gifts can mean to your business.
1. Corporate Gifting Doesn’t Add Value
Stop right there and give this a thought: do companies spend thousands, and even millions, of dollars in corporate gifts… just because? Of course not.
We don’t mean to sound like a broken record, but it’s always important to keep in mind that corporate gifting is an amazing—if not the best—way to create new bonds and strengthen old relationships with customers and employees.
Apart from this, they can help you stand out from the competition, reinforce everyone’s value in your company, shorten physical barriers, enhance your company’s reputation, improve loyalty, create more referrals, and the list goes on!
If you want to know more about their huge benefits, check out our 5 Reasons Why Corporate Gifting is Important blog.
2. Customized Gifts Aren’t Beneficial
This is not true. Corporate gifting is an awesome way to develop stronger and closer connections with your clients and team… add personalization into the mix and you’ll have a recipe for success.
Remember that customized gifts instantly scream “I really thought this through”, “you’re important”, “recognizing your effort adds to this company’s success”, and so much more. Giving the same old boxes of chocolates that they can get at any supermarket won’t be badly seen, but they will not leave a lasting impression.
Read more about the importance of customized gifts in our Nothing Says Thoughtful Like Personalization blog.
3. Attractive Gift Packaging Does Half the Work
Wrong there. Presentation is extremely important when it comes to corporate gifting, but having incredible packaging that makes something appear more awesome than it really is won’t make the cut.
Remember that what’s inside is more important than what’s on the outside. For this reason, always make sure to give gifts that will truly stun and dazzle your recipients at both first and second sight.
Our spectacular French macaron gift boxes are as beautiful outside as they are inside. Our sweets are made with high-quality and handpicked ingredients to make sure that they’re the best ones outside of Paris. Anyone will be delighted upon opening one of our boxes, plus they’re full of delicious sensory experiences.
From their bright colors and beauty to their delightful tastes and smell, get ready to receive amazing responses for sending such a thoughtful and premium gift!
4. As Long as I Send a Gift I’m Good
If you want your corporate gifts to be a success you have to put thought into them. Find something that can easily be liked by your recipients and that towers above all else.
We strongly stand by the principle that a truly great corporate gift is one that appeals to more than one sense. Yes, a pen or notebook might be useful, but they will never make someone go “wow!”… no one’s life will be altered when you send them something like this.
If you want to send gifts that make your recipients remember YOU, give them experiences. Beautiful packaging, a personalized greeting card, a nice gift box that arrives in pristine condition with delicious, gorgeous, and thoughtful sweets inside (like French macarons 😉) will make your gift stand out from the rest.
If you’re looking for all of these awesome characteristics in one gift, take a look at our Woops!: Your Best Corporate Gifting Solution blog and get convinced of why us.
5. Give Gifts Only on the Holidays & Special Occasions
Everyone loves to be surprised. This means that corporate gifts shouldn’t only be given on special occasions or during the holidays.
Here are some ways in which you can dazzle your employees & customers throughout the year:
- Create a spectacular gifting plan that covers your employees’ & clients’ birthdays.
- Feeling appreciative? Surprise them with an awesome macaron gift box to motivate them further.
- If you have VIP customers, let them know how important they are with gorgeous gifts.
- Who doesn’t love to be recognized (and gifted) for their achievements? Celebrate everyone’s milestones!
- Just because. Yes, you read right. Gifts are more powerful when they’re unexpected.
Include a greeting card with a personalized message (they’re as important as the gift itself) and surprise everyone with acts of kindness that will spread happiness, motivation, and excitement for what’s to come.
If you want to know more about how to do corporate gifting the right way, visit our blog page that’s full of incredible tips that will help you have a beneficial, effective, easy, and fun gifting experience. And don’t forget to get in touch with us! Our specialists are always there to lend a helping hand.
